According to a recently released research report by Fact.MR, global sales of food fiber (Snáithín Bia) are projected to reach US$ 6.7 billion in 2024 and thereafter increase at a CAGR of 5.7% from 2024 to 2034. Rising demand for food fiber is driven by technological advancements and the enormous potential of these fibers to be used in a wide range of food products. Since more people are aware of how their food choices affect their overall health, sales of food fiber are rising worldwide at a steady pace.

Given the rising prevalence of obesity, there is a compelling reason for increased concern about weight management. In diets intended to maintain a healthy weight, dietary fibers are highly desired because they are essential for controlling weight by fostering feelings of fullness and satisfaction. Government initiatives and dietary guidelines are emphasizing the importance of adequate dietary fiber intake to raise consumer awareness. This is a major driver for market growth. The increasing adoption of plant-based diets, driven by environmental and health concerns, is boosting the demand for fiber-rich food products.

Key Takeaways from Market Study

The global food fiber market (Margadh Snáithín Bia) is expected to expand significantly, with projections indicating it will reach a value of US$ 11.7 billion by the end of 2034. In the United States, the market is poised for considerable growth, with sales anticipated to hit US$ 700 million in 2024. This growth trajectory is supported by a forecasted compound annual growth rate (CAGR) of 6.1% from 2024 to 2034, suggesting a robust and sustained increase in demand for food fiber products. Similarly, South Korea's market is also projected to grow, reaching US$ 600 million by the end of 2034, highlighting the increasing global awareness and consumption of dietary fibers.

In East Asia, China is set to dominate the market, capturing a significant 48.9% share in the region by 2024. This substantial market presence underscores China's pivotal role in the regional food fiber industry. Meanwhile, the specific segment of oat fiber is gaining traction, with sales expected to reach US$ 183.6 million in 2024. These figures collectively reflect the rising global demand for food fiber, driven by heightened consumer awareness of health and wellness, and the benefits of dietary fiber in maintaining a healthy diet.

Role of Fiber in Maintaining Healthy Digestive System to Prevent Constipation

As more people become aware of how their food affects their overall health, foods rich in fiber are essential for maintaining good health. This awareness also encompasses preventive health measures, such as dietary adjustments made by people to avert potential health issues, especially those related to digestive health. Constipation is prevented and a healthy digestive system is supported by these fibers. People with irritable bowel syndrome (IBS) are often advised to increase and modify their dietary fiber intake. In a similar vein, patients with IBS are predicted to require more dietary fiber supplements as a result of this.

Competition Analysis

Key players in the food fiber industry are actively launching new products and implementing innovative marketing strategies to attract customers. DuPont, a leading manufacturer of chemicals, advanced materials, and agricultural products, is committed to leveraging innovation and science to address some of humanity's most pressing challenges.

In the pet food sector, Orijen introduced its high-end dog food product, Orijen Amazing Grains, in 2022. This product is designed to support pets' digestive systems with a blend of soluble and insoluble dietary fiber, probiotics, and prebiotics. This combination enhances gut health and digestion, allowing pets to absorb nutrients more effectively from their diet.

Additionally, Batory Foods signed a contract with BioHarvest Sciences Inc. in September 2020. BioHarvest Sciences is renowned for its exclusive, patent-protected Biofarming technology. This strategic agreement aims to diversify Batory Foods' product line by expanding into the edible CBD and nutraceutical markets in the United States, showcasing their commitment to innovation and market expansion.